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蒂娜·怀特·波特，DBA

教师

College of 业务 and 信息技术 

关于波特

Tina White Potter is currently the Managing Partner of Retail Consulting Services, LLC. 总部设在德克萨斯州的普莱诺. Her focus is on developing and executing strategies and marketing that generate sales and business growth.

Potter has over 25 years of retail, 策略, research and marketing experience, 帮助品牌, 零售商, start-ups and manufacturers achieve profitable growth through strategic and practical advice based on consumer and customer insights, 市场分析, and operational expertise gained through industry experience.

She has worked with major 零售商 and manufacturers including JCPenney, 西尔斯, 默文的, FootAction, 折扣独木舟, 佩, One Jeanswear Group, 迈克尔的, 马来西亚11街, Streater, 迷人的查理, 凸版印刷的玩, DCIArtform, Pwc (Price Waterhouse Coopers), 美国经济研究所, Ajax NDT Inspection Services Inc.， Olix Global, Keyo Inc., HCI, MMMLY, and Ginsey Home Solutions.

教育:

  • Doctor of 业务 Administration (DBA) in 市场营销, University of Sarasota
  • Master of 业务 Administration (MBA) in 管理 & 市场营销, Dallas Baptist University
  • Bachelor of Science in 企业管理, LeTourneau University
  • Bachelor of Science in Elementary 教育, Stephen F. 奥斯汀州立大学

My teaching philosophy centers on servant leadership, 优先移情, 谦卑, and service to nurture students' growth and well-being. By fostering a collaborative, 支持环境, I aim to empower learners to become compassionate leaders who positively impact their communities.

蒂娜·怀特·波特，DBA
教师

My teaching philosophy centers on servant leadership, 优先移情, 谦卑, and service to nurture students' growth and well-being. By fostering a collaborative, 支持环境, I aim to empower learners to become compassionate leaders who positively impact their communities.

推荐全球十大博彩公司排行榜:

  • Graduate-level marketing courses

过去的职位:

  • Director CRM, 迷人的查理 (2018–2019)
  • Chief of Staff, 西尔斯 Holdings (2011–2015)
  • Director Customer and Strategic Insights, JCPenney (2004–2011)
  • Manager of 业务 Strategy and Customer Insights, JCPenney (2001–2004)
  • Senior Project Manager for Strategic Planning, JCPenney (1997–2001)
  • Associate Buyer, JCPenney (1988–1997)
  • 买家,FootAction
  • 买家,默文的
  • 杰西潘尼商店经理

奖项:

  • JCPenney Company Chairman Awards Winner (2006 and 2008)
  • Outstanding Member of the Year 2011, Association of Strategic Planning

证书:

  • 高级SEO (2021)
  • Mastering SEO, Content 市场营销, PPC and Digital Analytics (2021)

Professional associations and boards:

  • University of Phoenix 教师 Council (2020–current)

  • The Institute of 管理 Consultants (IMCDFW), 董事会成员(2019 -至今), 市场总监, 2016年加入

  • DFW Retail Executive Association (2015–2020) 

  • Association for Strategic Planning (ASP), DFW Local Board (2008–2011)

  • Association for Strategic Planning (ASP), National Board Member (2009–2011)

  • Association for Strategic Planning (ASP), Chair, National Annual Conference (2010–2011)

  • NDP, Retail Advisory Board (2002–2012)

  • American 市场营销 Association (AMA) (2005–2013, 2017)